Business Starter Track

What is an Expert Who Speaks?

A 2-hour Panel discussion with: Randall Craig, CSP, Shelle Rose Charvet, CSP, David Gouthro, CSP, and Greg Schinkel, CSP. Hosted by Lorne Kelton, M.Ed.

Free

This is an easy business to get into. But a tough one to stay in.

We have all heard this before, but as a veteran member, you need to be aware of getting old. Not old as in age, but old as in stale. How are you priming the pump? How are you ensuring that your materials, thinking and habits are not holding you back?

$100.00

The Mindset to Succeed in This Crazy Business

Hugh Culver, CSP talks about attitude, mindset and motivation in the speaking business.

Free

Are You Working on the ‘Right Things’ in Your Business?

Joel Hilchey, CSP talks about 3 essential phases of business growth using his playful stacking rings model. Joel asks, when it comes to growth, “Are you working on the right things in your business?”

$295.00

Increase your profit through positioning, proposing and pricing

Greg shares some insights with you to increase the level of profit that you make from your speaking, training, coaching or consulting business, and describes three main drivers for the profit in your business.

$295.00

Who Says You Need a Business Plan?

Who Says You Need a Business Plan with Ravi Tangri, CSP

Free

Positioning as an Expert

Positioning as an Expert with Jane Atkinson

Free

Inbound Marketing and Content Development for Professional Speakers

How do people find you online? Who says you're even an expert? How can content be used to differentiate you in the marketplace? And how do you develop content efficiently... and strategically? Presented by Randall Craig, CSP

Free

Stop Winging It: Step-by-Step Social Media Strategies

In this course, Nathalie provides step-by-step content strategies for major platforms (Facebook, Instagram, LinkedIn, YouTube, Twitter).

$295.00

Where Do I Find My Audiences

Hugh Culver, CSP talks about ways to seek out and especially attract audiences

Free

How to Write Unique Business Proposals

Knowing how to structure a Proposal could be the major factor in your speaking business' long-term success. Avoid the common mistakes, learn to adjust when needed and create some highly unique and successful proposals.

Free

Establishing and Setting Fees, Negotiating Fees

Brian Lee CSP talks about strategies for establishing and negotiating your speaker fees.

Free

Speaker Introductions: Setting the Stage for Your Message

A Speaker intro is like a movie trailer : it reveals just enough content and context while highlighting the star of the movie, to make the audience crave for more. Discover how you can put the right words in the mouth of your presenter.

$100.00

Can more funny really equal more money?

Can more funny really equal more money? Absolutely! As you’ll discover in this module clients will almost always choose – all the things being equal – the speaker or trainer who can deliver their expertise in a more entertaining, humorous way.

$100.00

Visuals That Will Captivate Your Audience

Business presentations don't have to be boring. Take your company’s presentation to a new level. Audiences and clients want more than just a PowerPoint, they want your presentations to be engaging.

$50.00

CAPS Tech-Academy - The Binge-Worthy SpeakerTM: How to Use Tech to Maximize Engagement

Beyond reactions and simple polls. This session will look at tools that can enhance your message and engage your audience.

$100.00

Writing, Marketing & Managing Your Non-fiction Book Project

What is the “right” way to write, produce, market, and manage your non-fiction book project? How do you craft a customized plan that will guarantee your success?

Free

The Speaker's Advantage: How Podcasting Can Elevate Your Profile and Boost Your Business

Carl Richards, and Alex Sanfillipo, along with a Panel of Experts In today’s digital age, podcasting has emerged as a powerful tool for speakers to elevate their profile and take their business to new heights.

$295.00

The Reinvention of Speaking and Business in the Online Space

Grab a coffee and a notebook, and set aside an hour to watch every minute of this information packed video as Martin shares answers to CAPS members questions.

Free

Interested in Multiple Streams of Income?

Get Off The Road With Multiple Streams Of Income Hugh Culver co-created the world’s most expensive tours (to the South Pole), started five companies, and consulted with Telus, Shoppers Drug Mart, Red Cross, and Bell.

Business Starter Track

A comprehensive 5-month program including 5 monthly live learning meetings, bi-weekly workgroup meetings, individual self-study, homework, practice, and speaker showcase.

FREE DOWNLOAD 21 Keys to Get Your Speaking Business Started

The CAPS Business Starter Track includes a comprehensive manual, monthly live learning meetings with expert speakers, bi-weekly workgroup meetings, individual self-study, homework, practice and a speaker showcase.

The next group will begin January 18th, 2025. You can sign up now to reserve your spot. Here are all the courses that are included in your track.

What is an Expert Who Speaks?

This is an easy business to get into. But a tough one to stay in.

The Mindset to Succeed in This Crazy Business

Are You Working on the ‘Right Things’ in Your Business?

Increase your profit through positioning, proposing and pricing

Who Says You Need a Business Plan?

Positioning as an Expert

Inbound Marketing and Content Development for Professional Speakers

Stop Winging It: Step-by-Step Social Media Strategies

Where Do I Find My Audiences

How to Write Unique Business Proposals

Establishing and Setting Fees, Negotiating Fees

Speaker Introductions: Setting the Stage for Your Message

Can more funny really equal more money?

Visuals That Will Captivate Your Audience

CAPS Tech-Academy - The Binge-Worthy SpeakerTM: How to Use Tech to Maximize Engagement

Writing, Marketing & Managing Your Non-fiction Book Project

The Speaker's Advantage: How Podcasting Can Elevate Your Profile and Boost Your Business

The Reinvention of Speaking and Business in the Online Space

Interested in Multiple Streams of Income?

Save the Dates

Mark your calendars with these dates for the Masterclasses and Q & A Sessions with Expert Speaker Resources.

NEXT ROUND: Session 1: January 18th, 2025 at 8:00am PST | 11:00am EST (3 hours) - Orientation with Nathalie Plamondon-Thomas

NEXT ROUND: Session 2: Feb 22nd, 2025 8:00am PST | 11:00am EST (4 hours) - Module 1 - Build Your Foundation - with Roger Grant & Module 2 - Create Your Business Plan with Barb Stuhlemmer

NEXT ROUND: Session 3: March 22nd, 2025 - 8:00am PST | 11:00am EST (4 hours) - Module 3 - Marketing - with Denis Boudreau and Module 4 Prepare to Sell with Nathalie Plamondon-Thomas

NEXT ROUND - Session 4: April 26th, 2025 - 8:00am PST | 11:00am EST (4 hours) - Module 5 - Presentation Skills - with Marc Haine & Module 6 Technology and Other Sources of Income with Marc Haine, Carl Richards and Denis Boudreau

NEXT ROUND: Session 5: May 10th, 2025 - 8am PT | 11am ET (2 hours) - Q & A with Expert Speaker Resources

Showcase

The CAPS Academy Business Starter Track concludes with a Showcase

NEXT ROUND - Session 6: May 24th, 2025 - 8:00am PT | 11am ET (4 hours) - SHOWCASE

Pricing

Get all courses in the Business Starter Track

$945.00